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Fernet-Branca

Founder(s): Bernardino Branca

Inception Date: 1845

ABV: 39%

Age: ~1 Years

Region of Origin: Milan, Italy

THE STORY

Fernet-Branca was formulated in Milan in 1845 by self-taught herbalist Bernardino Branca.  It was initially marketed as a cure for cholera and menstrual cramps.  The brand soon gained popularity, leading to the founding of the Fratelli Branca distillery.  It has become very popular in high level bars, where it is often referred to as the “bartender’s handshake.”

THE FLAVOR PROFILE

Intense, menthol forward nose interlaced with a myriad of nose boggling botanicals.  Flavored with gentian, chamomile, bitter orange, and other herbs/spices.  

CATEGORY DESCRIPTION

Amaro (Italian for “bitter”) is an Italian herbal liqueur that is commonly consumed as an after-dinner digestif.  It usually has a bitter-sweet flavour, sometimes syrupy, and has an alcohol content between 16% and 40%.  Amaro is typically produced by macerating herbs, roots, flowers, bark, and/or citrus peels in alcohol, either neutral spirits or wine, mixing the filtrate with sugar syrup, and allowing the mixture to age in casks or bottles.